Wednesday, May 25, 2011

The "I just switched" Blues

We've all made purchases we regret, eaten at restaurants we wish we hadn't, and gone to movies that have left us mourning the $10 that left our wallets in vain.... It happens. For those of you who have switched credit card processors in the past, I'm sure some of you kicked yourself for that decision as well. In fact, I was inspired to write this blog after speaking with a gentleman who recently switched to a 'no-name' company for a promised savings--that in hindsight was unrealistic to begin with--only to find out after two months of processing that he was actually paying more. A lot more.

Needless to say, he was P.O.ed

Unfortunately, I hear stories like this and worse all the time. As a business owner it's in your nature to want to cut costs, so don't blame yourself for falling for 'too good to be true' processing quotes. Just don't fall for the same trick twice! In the words of our former Commander in Chief:
"Fool me once, shame on you. Fool me twice...... uh, how does that go again?"

So after hearing so many stories of switches gone bad I decided to compile a list of things to help you avoid the "I just switched blues". I've even created an acronym so it's easy for you to remember:

1. Savings: If they're too good to be true, they probably are.

2. Ask for references or a letter of recommendation.

3. Verify the need for new equipment before buying.

4. Evaluate more than cost. For example, how is their technical support?

There you have it. The patented SAVE technique. As in, SAVE yourself the trouble of switching to a company that'll cause more harm than good. Instead, why not Contact us . We'll take great care in working with you.